Two thirds of its products are now made in China and another third in a factory in Wisconsin. On the manufacturing end, Pasin shut down Radio Flyer’s Chicago factory, which did not have the capability to produce plastic products. Tesla founder Elon Musk even tweeted about it, pronouncing it “quite fun.” Radio Flyer’s revenue has climbed to an expected $120 million this year, four times 1997 sales. Designed for 3-to-8-year-olds, its rechargeable lithium-ion battery powers a top speed of 6 mph. In 2017 Pasin’s team debuted another successful product, a miniature replica of the Tesla Model S. Traditional wagons have gone from 100% of sales to 25%.
#Radio flyer path finder wagon series
Radio Flyer also sells a series of EZ Fold wagons, fold-up models made from fabric and steel. They introduced scooters, tricycles and a four-wheeled contraption called a Ziggle, which kids operate by wiggling. Then they hit on the Pathfinder wagon, which has seats that flip up and down. His designers fumbled with plastic at first, introducing a push-pull wagon that flopped. “I thought I was a really good listener, but people told me I was an average listener and I’d use humor to cut off conversations.” After he completed the Bell course, Pasin hired Marshall Goldsmith, a well-known leadership coach, for an extra year of training.īecoming a better boss helped Pasin implement overdue changes, although his efforts at introducing new products were not an immediate success.
“I learned there was a gap between how others perceived me and how I perceived myself,” he says. Among the tools he learned about was a process called 360 feedback, where a worker gets anonymous evaluations from supervisors, colleagues and subordinates.
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